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Should Nonprofits Operate Like For-Profits?

by: Duke Haddad


In a pre-coronavirus world, many nonprofits operated annually like airplanes flying on autopilot. They would defer to the same unchanged operational plan or look to utilize a strategic plan when it was fashionable to do so. I asked several nonprofits about having a strategy plan. They either had an old plan or a group of external individuals were charged with creating a new strategic plan without the input of internal key organizational leaders. The arrival of the coronavirus has forced nonprofits to wake up and reevaluate processes, strategies, goals and operations. This should be a unique time for nonprofits to consider thinking in different ways.


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