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Pinterest and Corporate Social Responsibility Expand

by: Paul D'Alessandro

Recently, I received an announcement that Ari Simon was going to head up Pinterest’s Social Impact and Philanthropy division. What struck me is that it's a newly created role, but in keeping with corporations' and businesses' expanded focus on corporate social responsibility, it wasn't surprising.

Way back in 2019, which seems like a lifetime ago, something significant happened. The Business Roundtable decided for the first time in decades to not focus on shareholder profits as the singular metric of success. Meaning, its corporate members agreed to add other factors into their business strategies, including fair compensation, training, environmental protection and diversity and inclusion.