COVID-19 Disruptions Caused 33.9% Drop in 2020 Revenues for Top Peer-to-Peer Fundraising Programs
"Peer-to-Peer Thirty" shows scope of pandemic’s impact on walk, ride and endurance fundraising campaigns
Peer-to-peer fundraising revenues at U.S. nonprofits took a massive hit in 2020 due to disruptions caused by the COVID-19 pandemic, according to the annual survey of top campaigns by the Peer-to-Peer Professional Forum.
Fundraising revenues for the 30 largest U.S. programs dropped 33.9%, or $401.2 million, to $900.1 million.
This decline represented...