3 Key Empathy-Based Methods for Fundraisers to Uncover the Truth About Your Key Stakeholders
by: Gleb Tsipursky
Using empathy to establish a good relationship with your nonprofit organization’s stakeholders can pave the way to increased productivity and a stronger bottom line. By identifying your organization’s key influencers, you will be able to address a group of stakeholders whose decisions will have the most impact on your organization.
Learning the truth about your key influencers is critical to strengthening your relationships with them. One important thing that leaders need to keep in mind prior to engaging with their key influencers is that each relationship is dynamic and every meeting will have its share of high and low points. The key is to navigate through these points and have a productive discourse that will enable all parties to resolve issues and reach common ground.